The Evolution of Media Licensing
Location
Locatelli Center
Start Date
22-2-2013 9:15 AM
End Date
22-2-2013 10:15 AM
Description
The rapid proliferation of "smart" mobile devices is changing the way content is produced, distributed and received. Entertainment companies are increasingly competing with consumer generated content, while simultaneously seeking to integrate their own content with social media. Phone companies, once thought of as mere utility providers, now increasingly play the role of gatekeeper to content, along with app stores from Google, Apple, Amazon and others. End users increasingly expect that content once meant solely for the TV will be available to them on their mobile devices wherever they go. With these changes, companies are asking what changes, if any, need to be made to their licensing arrangements.
Kramer - Liability Without Licenses? Overview of Potential Risks for Content Distributors on Mobile
Russell, Riley.pptx (396 kB)
Riley - Santa Clara Legal Symposium
The Evolution of Media Licensing
Locatelli Center
The rapid proliferation of "smart" mobile devices is changing the way content is produced, distributed and received. Entertainment companies are increasingly competing with consumer generated content, while simultaneously seeking to integrate their own content with social media. Phone companies, once thought of as mere utility providers, now increasingly play the role of gatekeeper to content, along with app stores from Google, Apple, Amazon and others. End users increasingly expect that content once meant solely for the TV will be available to them on their mobile devices wherever they go. With these changes, companies are asking what changes, if any, need to be made to their licensing arrangements.